Being a tourist without being a tourist: how to take advantage of this trend to increase sales

This summer you have probably heard a lot of complaints about mass tourism. It's a global trend, similar to what happened in the 80's and 90's when we saw a negative reaction to globalization. Remember the criticism of Japanese cars in the U.S. or the Chinese one-euro everything stores in Europe?
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‍Now, tourism is facing something similar. While some more responsible tourism is something desired by all, the outright rejection of the tourist reflects the current polarization.
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At MOGU we believe that you can sell more and better to the one who doesn't want to feel like a tourist, and that's precisely what many travelers are looking for today.
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"Being a tourist without being a tourist" summarizes phrases you hear every day:

- "Don't go to the typical places"
- "Don't be part of the herd"
- "Be a traveler"
- "Live local experiences"
- "Do it my way"
- "I prefer a less touristy place"

This trend is real and growing, here MOGU can shine.

With MOGU, you can offer unique and personalized experiences for those travelers looking for something different. We help you design and present itineraries that reflect both individual and group tastes, always with a distinctive and out-of-the-ordinary approach.

MOGU makes your clients feel unique and special. We offer you total flexibility to customize budgets, billing methods and ways to sell trips. Add exclusive photos, customized maps, original texts... whatever you need. Try us!

As St. Augustine said: "The world is a book, and those who do not travel read only one page".

Contact us and we will help you attract more "non-tourists".